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Company Updates

May 16 2015

WIN FREE PRODUCTS!

Want some free Sikk Shades Swag from us and Matt Lemoine?!  For our  contest all you have to do is simply go onto our website, type in your name and email and you're set! 

WINNERS RECEIVE:

-Pair of motocross tickets to the event of your choice
-Signed number plate from SikkShades rider Matt Lemoine
-Pair of your favorite SikkShades
-SikkShades draw string bag backpack

Winner will be notified by email within 5 days of the end date (5/31/15) of the contest. You may earn additional entries by sharing this page on your social media and tagging @sikkshades & #sikkshades !!!

Matt Contest2

Matt Contest


Apr 27 2015

Matt Lemoine Joins Sikk Shades by Eddie Bauer Jr. Team

Houston, TX (April 27, 2015) - Sikk Shades, the leader in high performance eyewear, is proud to announce the addition of Supercross racer Matt Lemoine to the team for the 2015 season. 

Since his professional debut in 2007, Lemoine has consistently been a front runner in the AMA Supercross and Outdoor Motocross Series. The Baton Rouge native is riding the JAB Motorsports Kawasaki for 2015, and looks to be a contender in this summer's Outdoor Pro Motocross Championship.

"Matt is a great addition to our team," says Sikk Shades owner Eddie Bauer Jr. "He brings aboard years of experience and is a great ambassador for our company and the sport. To broaden our team with a guy like Matt is a huge step forward for us as a brand." Lemoine will join current Sikk Shades motocross athletes Mike Alessi of the MotoConcepts Team, as well as Austin Politelli of the 51FIFTY Energy Drink Team.

Rider: Matt Lemoine:
Rides: JAB Motorports KX250F                   
Age:  23
Height: 5' 9"
Weight: 145 lbs
Hometown: Baton Rouge, LA
Hobbies: Aquariums, Road Biking, and Snowboarding
Shades of Choice: Sikk Shades Huckleberry
Accomplishments:
2004 & 2006: Loretta Lynn's Amateur National Championship Titles
2007: Debuted as a Professional Rider for Star Racing
2010: 8th overall in Supercross Series
2011: 6th overall in East Coast 250 Supercross Series 
2012: 9th overall in East Coast 250 Supercross Series
2013: 25th overall in 450 Series due to a knee injury that cut his season short.
2014: 11th overall in East Coast 250 Supercross Series

Apr 16 2015

Sikk Shades by Eddie Bauer Jr.
New Huckleberry: Crystal Clear & Fire Iridium

Houston, TX (April 16, 2015) - Sikk Shades, the leader in high performance eyewear, is proud to announce the release of the Huckleberry in Crystal Clear with Fire Iridium Lenses.

This all-new colorway is the signature model of motocross racer Mike Alessi. Mike isn't an easy guy to impress, and after seeing the clarity of our Flash Electric™ lens technology and experiencing the perfectly balanced design of our patented "non-slip" nose cradle, he was sold!

The Sikk Shades Flash Electric™ lens technology, similar to HD for sunglasses, works to block out the "bad" short wave blue light that's damaging to the eyes. Max Velocity TR-90 frames with a padded "non-slip" nose cradle prevent the shades from slipping off your face during activity. The Sikk Shades Huckleberry is 100% handmade in Italy with extreme attention to detail and the lightweight construction along with proper weight balancing guarantees long-wearing comfort wont create pressure points or fatigue, so you forget you're even wearing the shades. The flamboyant, oversized lenses were designed by Eddie Bauer Jr along with top athletes and brand visionaries. Large frames, paired with micro-engineered red lenses give an exceedingly broad field of vision while minimizing peripheral distractions.

• Flash Electric™ lens technology blocks out "bad" light waves
• Inspired by the iconic Wayfarer
• Non-Slip nose cradle
• Handmade in Italy
• ANSI (American National Standards Institute) Z80-certified
• Large field of vision with minimal peripheral distractions
• Proud Supporter of Mike Alessi (MotoConcepts) and Austin Politelli (51FIFTY)

The Sikk Shades Huckleberry is the perfect blend between fashionable and durable. T


Apr 1 2015

Sikk Shades: Huckleberry
Crystal Clear & Fire Iridium Lens
Block Out The Sun With The Huckleberry

Houston, TX (March 28, 2015) - Sikk Shades, the leader in high performance eyewear, is proud to announce the release of the Huckleberry in Crystal Clear with Fire Iridium Lenses.

This all-new colorway is the signature model of motocross racer Mike Alessi. Mike isn't an easy guy to impress, and after seeing the clarity of our Flash Electric™ lens technology and experiencing the perfectly balanced design of our patented "non-slip" nose cradle, he was sold!

The Sikk Shades Flash Electric™ lens technology, which is similar to HD for sunglasses, works to block out the "bad" short wave blue light that's damaging to the eyes. Max Velocity TR-90 frames with a padded "non-slip" nose cradle prevent the shades from slipping off your face during activity. The Sikk Shades Huckleberry is 100% handmade in Italy with extreme attention to detail and the lightweight construction along with proper weight balancing guarantees long-wearing comfort wont create pressure points or fatigue, so you forget you're even wearing the shades. The flamboyant, oversized lenses were designed by Eddie Bauer Jr along with top athletes and brand visionaries. Large frames, paired with micro-engineered red lenses give an exceedingly broad field of vision while minimizing peripheral distractions.

Flash Electric™ lens technology blocks out "bad" light waves
Inspired by the iconic Wayfarer
Non-Slip nose cradle
Handmade in Italy
ANSI (American National Standards Institute) Z80-certified
Large field of vision with minimal peripheral distractions

The Sikk Shades Huckleberry is the perfect blend between fashionable and durable. These shades were design


Feb 6 2015

(Houston, TX—February 6, 2015) Sikk Shades® by Eddie Bauer Jr. today announced that the company has signed on as the official eyewear sponsor of the 51FIFTY Energy Drink Yamaha Racing Team. The action sports sunglasses brand will sponsor the team for the remainder of the 250SX West Region and into the first three rounds of the Lucas Oil Pro Motocross Championship.

Sikk Shades® is Eddie Bauer Jr.’s premier line of sunglasses exclusively designed for the action sports enthusiast. The lenses are the next generation in eyewear and utilize Flash Electric™ technology to protect eyes from harmful sun exposure without distorting vision or depth perception, common complaints of polarized glasses. The perfectly balanced frame, made in Italy, features an embedded nose grip to keep the frames in place even while athletes experience harsh terrain and conditions. 

“Joining forces with 51FIFTY will allow us to take our brand to the next level by providing us with exposure to the action sports audience, who were top of mind when we designed our glasses,” said Eddie Bauer Jr., Founder and CEO of Sikk Shades®. “I’ve personally been involved with the Supercross industry for many years, and it’s something I’m passionate about. I have tremendous respect for these guys and with one of the up-and-coming teams in Supercross right now, I’m looking forward to some great racing from the 51FIFTY Energy Drink Yamaha Team.”

“We thank Eddie Bauer Jr. for his involvement and welcome Sikk Shades to our program,” explains 51FIFTY Energy Drink owner Carlos Vieira. “We are both growing brands within the action sports market and look forward to increased cross-promotional opportunities.”